Eric D. Masingale is VP of Business Operations at Apostle Inc. Mr. Masingale has over 20 years of experience in sales
in the medical device industry, and is a global executive and enterprising business leader with a successful track record including:
- Co-led transformation of medtech R&D company from 510(k) approval of a proprietary surgical device/procedure to a market-focused growth strategy that produced $14M in annual revenue (without reimbursement) in 13 months. Created business and sales/marketing structure, developed brand, built team, and played a key role in positioning business for sale to J&J.
- Member of global executive leadership team that drove 10-fold expansion of medical medtech business to $1B+ annual revenue. Leading a sales and marketing organization across the Americas, APAC, and EMEA, met/exceeded double-digit quarterly and annual quota/growth targets for 24+ months.
- Recruited back to deliver transformation of underperforming, 20-state western district representing 20% of division’s total annual revenue. Increased sales 25%+ to $317M+ over 3 years in the midst of continuous shifts in executive management.
- Ushered endoscopy marketing organization into a new era of alignment with global sales force. As a result, marketing and sales efforts produced $275M revenue increase to $650M in 2 years, the same growth division had seen in prior 10 years.
- Effectively navigated sales/operations teams through acquisitions/mergers, leadership gaps/transitions, market downturns, territory restructurings, shifts in corporate strategy, and the introduction of innovative products and technologies.
- Selected by Group President to lead development and oversight of marketing leadership council and biannual conference that promoted the sharing of best practices across the entire global organization. Model is still in place after 12 years.
- Featured speaker for various company and industry events in the areas of leadership, sales operations, and innovation.
- Played a key role in development of UC San Diego School of Medicine’s Center for the Future of Surgery.
- Recruited, cultivated, and advanced top talent, many of whom are now in executive-level roles across the industry (including a Group President for a Fortune 500 medical device company).
Prior to joining Apostle, Mr. Masingale held leadership roles in sales and marketing in various medical device companies, including Stryker,
Torax Medical (acquired by J&J), and Reps Scrubs. He was Global VP of Sales and Marketing of Stryker Endoscopy between 2006 and 2012, and
Global VP of Sales and Marketing of Torax Medicial betwen 2012 and 2014.
Mr. Masingale held B.A. of Speech Communications from California State University Hayward, and joined Executive Leadership Program of Harvard Business School in 2010 and 2013.